Real Estate Expert Brand Photoshoot – Summer Baker

First time home buyer real estate expert agent, Summer Baker, is taking St Pete by storm. I’m excited to introduce you to this assertive, fun entrepreneur. Also, share with you the passion she has for assisting first time home buyers find the perfect home.

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St Pete Real Estate Agent – Summer Baker

Summer loves connecting with people and holding their hand through the home buying and selling process. It’s important to her for her clients to see not only her friendly side but her master negotiating skills when she goes to bat for them too.

Since most of her clients are a first time home buyer, she’s passionate about educating and inspiring them. Especially since most of them are eager to learn and understand the process.

Summer strives for her clients to feel like she’s a dear friend. She’s so good at this, most of her clients stay in touch and become real-life friends after closing.

“I am a firm believer that taking a genuine interest in other people yields much better results than just trying to make a sale. Watching my clients start a new chapter, whether that’s as a single female, a newly engaged/married couple, a couple who just found out they’re pregnant and are looking to upsize, or whatever particular situation they’re in, I want to serve an influential role in getting them to the next step.” – Summer Baker

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Branding Strategy:

There was a lot of ground to cover in this first of Summer’s quarterly sessions. It is important for Summer to grow her community plus inspire and educate her audience, which became the main focus.

Our goal for this session was new headshots, lifestyle, uniqueness, creative process plus a few seasonal images. Hello, pumpkin spice lattes! She also wanted images with Abel (partner in crime) and celebratory photos for bringing in the New Year soon.

Now that we have a base set of images for Summer to grow her brand online, each session going forward can be laser-focused. That’s the beauty of quarterly sessions. They provide you the opportunity to see what her audience wants and needs from her. I’d say Summer is one smart cookie and is well on her way to growing her community.

A Message From Summer:

“I often had to use him to randomly take impromptu photos for branding and therefore Abel was basically an Instagram husband. Having myself portrayed in the best light is crucial since I utilize social media daily and most of my business comes from it. I’ve been thinking about using professional photos for a while but hadn’t found someone I felt comfortable working with.

Friendly, warm, inviting are words that come to mind when working with Kimberly. She had pre-planned areas, ideas, etc. so we didn’t waste time bumbling around from place to place not knowing what we were doing. I knew I wanted professional branding photos, but I LOVEEEE the background stuff we have done to dig deep and tap into exactly what I want to portray.”

– Summer Baker

Summer – I’m SOOO grateful you reached out on Instagram. You are a ton of fun on zoom AND in real life. It’s exciting to contribute to the amazing service you provide your clients. Especially your first time home buyers. Not to mention, I’m sure Abel is happy to sit back and enjoy spending time with you instead of playing the Instagram hubby game!

Cheers to your success my friend!

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Looking for more?

Check out these blog posts for more inspiration and ways to grow your brand!

• Florida Real Estate Agent Brand Photos – Herzwurm Homes
• Sarasota Real Estate Agent Photoshoot – Theresa Skrzypkowski
• 6 Things You Need to Know When Marketing Your Business

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